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Swenk Today: The Digital Marketing Agency Show


Apr 16, 2019

I quit and I want you to quit too. I also want you to teach your team to quit too. I know it sounds crazy. But I QUIT.

OK, OK... I am not actually going "quit" - allow me to explain. In order to be the best and accomplish everything you want to do, you can't do everything. So the one thing you need to quit and teach your team to quit, is doing everything. I want you to QUIT DOING EVERYTHING. And teach your team to quit doing everything too.

In order to achieve your goals, you need complete clarity and focus. However, if you're scrambling to do everything you're not focused and you can't do the really important things well.

I remember when I was running my agency, I was doing design, project management, sales, client retention, finances, invoicing, and more. In order to grow the agency I had to QUIT doing all that and gain clarity on where to focus my time and attention.

Referenced in the video: "Great leaders teach people to quit" article: https://www.linkedin.com/pulse/great-leaders-create-culture-quitters-patrick-leddin-ph-d-pmp

The other thing you need to QUIT, is quit trying to control everything. You can't be the superhero who's the best at everything. Surround yourself with people who are better than you at certain tasks. So figure out how to relinquish control to them and let them be the rockstar.

I hear all the time, "I don't have enough time" but it's because you need to quit. Quit doing everything!

I'd love to hear your comments below. Tell me what challenges you're experiencing with your agency and what advice do you need? Helping agency owners is the one thing I won't QUIT! :)

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JASON SWENK IS AN AGENCY ADVISOR THAT GUIDES MARKETING AGENCIES THROUGH A PROVEN FRAMEWORK FOR GROWING THEIR AGENCY FASTER & EASIER.

Fresh out of college Jason was off to work for Arthur Anderson, one of the big 5 consulting firms. He quickly realized that he could never work for anyone other than himself. He decided to change direction, launch a digital agency that quickly grew to a multi-million dollar operation working with brands such as AT&T, Hitachi and Lotus Cars. After 12 years of steady growth, the agency caught the attention of bigger agencies and Jason sold it in 2012.
Now, Jason leads http://JasonSwenk.com, a unique media company & consultancy helping marketing agencies grow & scale their agencies faster by applying the framework that he used to grow, scale and eventually sell his agency. Jason has helped over 10,000 agencies in 23 countries meet or exceed their business goals.
Jason currently hosts two shows that are available for download…

The Smart Agency Master Class Podcast, dedicated to providing tactics and strategies to agency owners and decision makers that cut through the BS, focus on exactly what works and what doesn’t; and

SwenkToday a daily VLOG that documents the entrepreneur journey of building another multimillion-dollar business, where he shares the latest strategies and answers the most burning questions entrepreneurs have. 

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